With 500 million mobile YouTube views per day, it’s no wonder that growing numbers of dentists, in countries where they are permitted to do so, are turning to video marketing to promote their practices, treatments and patient testimonials.
Video has taken over our online world. Rather than reading extensive documents, patients are now choosing to consume information visually. There are many ways that you can share information with your patients and video is becoming increasingly popular.
Dentistry has thankfully come a long way since the middle ages. We have a look at some of the big innovations of recent times and their implications on the dental industry today.
Smartphones are an important part of your patients’ and your colleagues’ everyday lives, so we explore how messaging applications could help improve your communication across you practice.
Dentacoin is a digital currency launched in February 2017 to manage payments between dentists, suppliers and patients. Explore the digital currency designed exclusively for the dental industry.
Patients sometimes have to make important decisions that will affect the outcome of their dental health and, according to the NHS, more than 40% of people in the UK want to be more involved in decisions about their care.
Restorative dentistry has been transformed by recent technological advances and now the growing demand for minimally invasive treatments could help you to provide clinically beneficial improvements to your patients.
Dental practice owners have to juggle numerous tasks. Explore some of the benefits that treatment coordinators can bring, and what to look for when recruiting a coordinator to support your practice.
Are you contemplating a dentistry sabbatical – a generally unpaid extended career break for personal or professional development? Here are some suggestions to help you plan the perfect getaway.
While dentists are supporting patients on a day to day basis, researchers are continually assessing the effectiveness of clinical techniques and practices. Take a look at some of the latest research.
Research shows that stress levels among dentists are hitting a new high. But how do you recognize the signs of stress and what can you practically do to cope?
Good habits instilled in childhood can reap dividends in later life. Becoming a family-friendly dental practice will help improve a child’s experience which can lead the way to a longer lasting relationship with the whole family.
Here is our quick guide to choosing the right dental marketing agency. Check it out to assess your current needs and find the right agency for your practice!
Demand for aesthetic dentistry has increased exponentially, with clear aligner technology offering patients an opportunity to get the straight teeth they desire discreetly.
Drawing on knowledge from within the industry, we’ve pulled together a few top tips to help you engage prospective patients and turn them into ambassadors for your dental practice.
More and more patients are going online to source healthcare services. It’s often the first point of contact a potential patient will have with you, so it’s important to keep your website up to date.
Challenges faced in the first few years in dentistry by new dental graduates will vary from person to person, so we’ve pulled together a few common pitfalls along with top tips on how to address them.
Dental treatment can be both complex and expensive. From patient denial to complete acceptance, here are our top tips to maximise treatment plan acceptance in your practice today.
Branding can be described as what comes to mind when your patients think of your practice. What kind of feelings or thoughts do they associate with your practice? It goes beyond just having a nice logo.
From 3D printed prosthetics, to the multiplication of group practices, 2018 is predicted to be an exciting year in dental trends. This article will outline the top five trends that are rapidly changing the industry.
The digital revolution is gathering pace and smart technology could help dental practices to run more efficiently and engage patients more effectively in their dental care and treatment.
No one likes dealing with complaints, but when managed correctly they can help your dental practice to go from strength to strength.
Practice websites and social media accounts are increasingly common. To differentiate yourself and ensure that your patients and prospective patients are actively engaged it’s important to consider the kind of content that you publish.
First impressions for any business are increasingly made online, so having a website has become a basic necessity, even for a dental practice. It may be time to consider how you can take your website to the next level.
Taking care of your patient's teeth with the help of a laptop and an internet connection, rather than the traditional dental chair may sound odd or even impossible to you, but it is actually gaining traction.
Branding is something we hear a lot about these days, but you may be wondering why you, as a dentist, should be interested in this topic? Well, personal branding is a marketing asset for business, and dentists make no exception.
Despite the obvious benefits of regular dental care, many patients still regard the dental profession with suspicion and mistrust by potentially failing to understand why a certain procedure is necessary to their oral health.
There was a time we’d look to friends and family for recommendations or stick to our family dentist. Today, people are going online and using social media outlets like Facebook and Twitter to search for a dental office
For over a century the traditionally male dominated field of dentistry has been experiencing an internal revolution, that reflects the changes of professions worldwide and across a variety of industries. What exactly is this revolution?
Back in dental school, all the courses, studies, and exams pointed us toward the essential goal of dentistry: quality patient care. Those of us who have been practicing for years can look back at the advances in dentistry and confirm that this profession is experiencing exciting levels of technological growth.
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