More and more patients are going online to source healthcare services. It’s often the first point of contact a potential patient will have with you. In fact, 75% of Europeans think that the Internet is a good way of finding out more about health, so it’s important to keep your website up to date.
The success of your site can be gauged by how quickly clients can access the information they desire. This is really key because 47% of users expect a web page to load in two seconds or less. Every site will have Google Analytics, which you can use to analyse activity on your site such as bounce rates and the amount of time people spend on each page.
Bounce rates measure the number of people who leave your site after viewing a single page. As a rule of thumb, a bounce rate of over 35% is concerning, and if it’s over 50% it needs to be addressed urgently. It’s also important to measure the time people spend on your site. If the average amount of time someone spends on your site it less than two minutes, chances are they are not engaged or interested in the content you have up there.
Our quick 10 question quiz will help you to review your website and online presence so you can consider changes that will help you build the perfect site. Take it now to find out how your website measures up!
Internet usage is only going to increase, so it’s really important that business savvy dental practices provide the information patients need in a format that they want. Whilst design is important, the site needs to be organised so patients can quickly access the information and services they need. Your website may well be the first contact point patients have with you, so it’s important to get it right.
Restorative dentistry has been transformed by recent technological advances and now the growing demand for minimally invasive treatments could help you to provide clinically beneficial improvements to your patients.
Research shows that stress levels among dentists are hitting a new high. But how do you recognize the signs of stress and what can you practically do to cope?
Here is our quick guide to choosing the right dental marketing agency. Check it out to assess your current needs and find the right agency for your practice!
More and more patients are going online to source healthcare services. It’s often the first point of contact a potential patient will have with you, so it’s important to keep your website up to date.
Dental treatment can be both complex and expensive. From patient denial to complete acceptance, here are our top tips to maximise treatment plan acceptance in your practice today.
From 3D printed prosthetics, to the multiplication of group practices, 2018 is predicted to be an exciting year in dental trends. This article will outline the top five trends that are rapidly changing the industry.
The digital revolution is gathering pace and smart technology could help dental practices to run more efficiently and engage patients more effectively in their dental care and treatment.
Practice websites and social media accounts are increasingly common. To differentiate yourself and ensure that your patients and prospective patients are actively engaged it’s important to consider the kind of content that you publish.
First impressions for any business are increasingly made online, so having a website has become a basic necessity, even for a dental practice. It may be time to consider how you can take your website to the next level.
Branding is something we hear a lot about these days, but you may be wondering why you, as a dentist, should be interested in this topic? Well, personal branding is a marketing asset for business, and dentists make no exception.